Data Analytics

Learn more about our typical Use Cases for Big Data

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Hi-Tech

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Financial

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Insurance

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Retail

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Telco

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Healthcare

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Life Sciences (Biotech & Pharma)

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Industrial

Artisan Consultants have experience holding senior level positions in multiple vertical markets bringing domain expertise and work on specific use cases that quickly produce exponential return on investment.

HIGH TECH INDUSTRY BIG DATA USE CASES
  • Predictive maintenance: Using sensor data/machine learning to predict when equipment is likely to fail to schedule maintenance before problems occur.
  • Supply chain optimization: To analyze logistics and transportation data in order to optimize delivery routes and reduce costs.
  • Customer analytics: Analyzing customer data for insights to customer behavior, preferences, demographics, to improve marketing and product development.
  • Fraud detection: Using big data to identify fraudulent activities and patterns, such as credit card fraud or identity theft.
  • Network/IT Ops: Managing/analyzing data from devices, servers, applications to improve performance, availability, troubleshoot issues, optimize resources.
  • Advanced Manufacturing: Utilizing sensor data, devices and equipment to improve production efficiency, enhance product quality and reduce downtime.
  • Cybersecurity: Analyzing large data sets from various sources such as firewall, intrusion detection system, endpoints to identify/respond to cyber-threats.
  • IoT: Collecting/analyzing data from internet-connected devices to improve operations in industries such as smart cities, healthcare, and manufacturing.

These are just a few examples, but there are many other ways that hi-tech companies can leverage big data to drive their business goals. With the advancements in technologies and tools, big data use cases are becoming more complex, diverse, and innovative.

FINANCIAL INDUSTRY BIG DATA USE CASES
  • Risk management: Analyzing large amounts of financial data to identify and assess potential risks, such as credit, market, and operational risk.
  • Customer analytics: Analyzing customer data for insights to customer behavior, preferences, demographics, to improve marketing and product development.
  • Fraud detection: Using big data to identify fraudulent activities and patterns, such as credit card fraud or identity theft.
  • Trading and investment: Analyzing market data, news, and social media to identify patterns and make predictions about stock prices and other investments.
  • Anti-Money Laundering (AML) and Know Your Customer (KYC): Analyzing data to identify money laundering activities and comply with regulations.
  • Credit scoring: Analyzing credit data from various sources such as credit bureaus and transactional data to assess creditworthiness.
  • Portfolio Management: Analyzing financial data and using machine learning algorithms to optimize and manage investment portfolios.
  • Insurance: Analyzing data from various sources such as claims data, weather data, and social media to improve underwriting, pricing, and claims processing.

These are just a few examples, there are many other ways financial companies leverage big data to drive business goals. These companies generate/process large amounts of data, and with the right tools and strategies, they can extract valuable insights to improve business performance and stay competitive in the market.

INSURANCE INDUSTRY BIG DATA USE CASES
  • Underwriting: Analyzing large amounts of data on demographics, lifestyle, and medical history to assess risk and set insurance premiums.
  • Fraud detection: Using big data to identify fraudulent activities and patterns, such as false claims or identity theft.
  • Claims processing: Analyzing claims data and other information to streamline the claims process and reduce costs.
  • Customer analytics: Analyzing customer data for insights to customer behavior, preferences, demographics, to improve marketing and product development.
  • Risk assessment: Analyzing data such as weather data, social media, sensor data to identify and assess potential risks, such as natural disasters or cyber-attacks.
  • Pricing: Analyzing data on claims, market trends, and competition to optimize pricing and stay competitive in the market.
  • Reinsurance: Analyzing data on claims, market trends, and competition to optimize reinsurance decisions and reduce costs.
  • Predictive maintenance: Using sensor data/machine learning to predict when equipment is likely to fail to schedule maintenance before problems occur.

These are a few examples, there are other ways big data is being used to drive business goals.  With advancements in technologies/tools, big data use cases are becoming more complex, diverse, and innovative allowing them to gain a better understanding of risks, improve operations, and increase customer satisfaction.

RETAIL INDUSTRY BIG DATA USE CASES
  • Personalized marketing and recommendations: Use data on customer behavior, preferences, purchase history to target market and recommend products.
  • Inventory management: Analyze sales data, optimize inventory and replenish levels to reduce waste/ensure right products in stock at the right time.
  • Fraud detection: Use big data analytics to identify and prevent fraudulent activity, such as fraudulent returns or suspicious credit card transactions.
  • Supply chain optimization: Optimize supply chain/logistics by analyzing data on transportation routes/delivery times to improve efficiency and reduce costs.
  • Price optimization: Use big data to analyze market trends/competitor pricing to optimize pricing strategies and increase sales and profit margins.

These are just a few examples, but there are many other ways that retail companies can leverage big data to drive business goals. With the advancements in technologies and tools, big data use cases are becoming more complex, diverse, and innovative.

TELCO INDUSTRY BIG DATA USE CASES
  • Network optimization: Analyze network usage patterns/optimize deployment of resources, like cell towers/bandwidth, to improve coverage and reduce costs.
  • Fraud detection: Use big data analytics to identify and prevent fraudulent activity, like stolen credit card use or the creation of fake accounts.
  • Personalized marketing: Use data/analytics to segment target audience/create personalized campaigns, targeted email campaigns, personalized landing pages.
  • Customer segmentation/targeting: Use data on customer demographics, usage patterns, preferences to target marketing campaigns and product offerings.
  • Predictive maintenance: Predict when equipment may fail and schedule maintenance accordingly, reducing downtime, improving overall network reliability
  • Quality of service (QoS) management: Monitor service quality, identify potential issues, like network congestion/dropped calls, improve customer experience.
  • IoT and 5G network management: Manage, monitor, optimize networks, ensure low latency and high throughput, provide differentiated services.

These are just a few examples, but there are many other ways that Telcos can leverage big data to drive their business goals. With the advancements in technologies and tools, big data use cases are becoming more complex, diverse, and innovative.

HEALTHCARE INDUSTRY BIG DATA USE CASES
  • Electronic health records (EHRs): Store, manage, and analyze EHRs, which can help providers make more informed decisions and improve patient care.
  • Precision medicine: Analyze genetic data and other patient information to identify specific risk factors and tailor treatment plans to individual patients.
  • Clinical research: Identify patterns and trends in patient data, which can help identify new treatment options/improve development of new drugs/therapies.
  • Content marketing: Use content marketing to educate target audience about financial products/services, and build thought leadership in the industry.
  • Population health management: Analyze paient data at a population level, which can help identify health risks and improve overall public health.
  • Fraud detection: Identify and prevent fraudulent activity, such as false billing or the use of stolen identities to access medical services.
  • Medical device data management: Manage/monitor data generated by medical devices, like remote monitoring devices, to improve patient care/reduce costs.
  • Supply chain: Manage/optimize by analyzing data on inventory levels, supplier performance, and logistics operations to improve efficiency and reduce costs.

These are just a few examples, but there are many other ways that healthcare companies can leverage big data to drive their business goals. With the advancements in technologies and tools, big data use cases are becoming more complex, diverse, and innovative.

LIFE SCIENCES BIG DATA USE CASES
  • Drug discovery and development: Analyze genetic and molecular data to identify new drug targets and to optimize the design and testing of new drugs.
  • Clinical trial design and analysis: Identify patient populations who may respond to a treatment, understand side effects, and patients likely to benefit
  • Personalized medicine: Analyze patient data and genetic information to identify specific risk factors and tailor treatment plans to individual patients.
  • Supply chain management: Manage/optimize supply chain, inventory levels, supplier performance, logistics operations; improve efficiency and reduce costs.
  • Quality control/compliance: Monitor/ensure compliance with regulatory standards, analyzing data on production processes, materials and equipment.
  • Predictive maintenance: Predict when equipment may fail and schedule maintenance accordingly, reducing downtime, improve the reliability of operations.
  • Sales and marketing: Analyze market trends and customer behavior to optimize their sales and marketing strategies.
MANUFACTURING BIG DATA USE CASES
  • Predictive maintenance: Using sensor data/machine learning to predict when equipment is likely to fail to schedule maintenance before problems occur.
  • Supply chain optimization: To analyze logistics and transportation data in order to optimize delivery routes and reduce costs.
  • Quality control/compliance: Monitor/ensure compliance with regulatory standards, analyzing data on production processes, materials and equipment.
  • Inventory management: Optimize inventory and replenish levels to reduce waste and ensure they have the right products in stock at the right time.
  • Fraud detection: Utility companies can use big data analytics to identify and prevent fraudulent activity, like use of stolen identities to access utility services.
  • Energy management: Optimize energy usage, looking at energy consumption and identifying areas of inefficiency, and by automating energy-saving processes.
  • Renewable energy management: Manage and optimize renewable energy sources such as solar and wind power, ensuring reliable supply with optimized costs.
ADDITIONAL UTILITY FOCUSED BIG DATA USE CASES Some common big data use cases specific for utilities include:
  • Smart grid management: Monitor/optimize performance of electric grid, looking at power usage and distribution to improve efficiency and reduce costs.
  • Demand forecasting: Forecast future energy demand and adjust supply accordingly, helping to ensure a reliable energy supply and reduce costs.
  • Fraud detection: Utility companies can use big data analytics to identify and prevent fraudulent activity, like use of stolen identities to access utility services.
  • Energy management: Optimize energy usage, looking at energy consumption and identifying areas of inefficiency, and by automating energy-saving processes.
  • Renewable energy management: Manage and optimize renewable energy sources such as solar and wind power, ensuring reliable supply with optimized costs.

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